2 min read While most brands are posting generic holiday greetings, smart founders are quietly banking 40% of their annual revenue in the next 4 weeks. Yeah, 40% . That's the difference between a decent year and an exceptional one. Christmas isn't just for Western markets anymore—Indian metros have fully embraced it. And the opportunity sitting in front of you right now is massive. Why Christmas Has Become India's Biggest Q4 Opportunity The Festival Extension : Indians love c

A Sunday Morning Revelation Last Sunday, I found myself at Jaivik Setu in Indore—a tranquil oasis that's been championing organic living since 2014. What started as a simple farmers' market visit turned into a deep dive into India's organic movement. As I walked through their superstore, I encountered brands I'd never heard of: Slurrp Farm, Juicy Chemistry, Beco, The Whole Truth Foods, and dozens more. This wasn't just another retail space. This was ground zero for a revolut