Let’s cut the fluff. Yes, customers game discounts.Yes, brands fall for it. But if both sides know  the discount is a trick…Why are we...

Running ads and collecting leads isn’t enough anymore. If your inbox is full of: “Hi, just wanted to know what this is about…” “What’s...

In digital marketing, generating high-quality leads is a top priority. But one thing that often surprises advertisers is the variation in...

In the world of digital marketing, brands are always looking for innovative ways to capture audience attention and create memorable...

Instagram has evolved from a simple photo-sharing app into a powerhouse for digital marketing. With over 2 billion active users, brands...

Luxury isn’t just about high-end logos or household names. The true essence of luxury brands  lies in craftsmanship, exclusivity,...

Luxury isn’t just about a high price tag—it’s about perception, storytelling, exclusivity, and emotional appeal.

By Saurav Does Marketing Once upon a time, businesses relied on billboards, TV commercials, and print ads to reach their audience. Fast...

Why did I choose Saurav Does Marketing? It’s simple—freedom, impact, and authenticity. I wanted a platform that reflects who I am and how.

It was a Tuesday evening, and I was sitting with a client who was frustrated. Their previous marketing campaigns had drained their...

Choosing the right advertising platform is a big decision for any business. Meta Ads (on Facebook and Instagram) and Google Ads are two...

Meta (Facebook and Instagram) ads are a powerhouse for reaching your audience, but merely running ads isn't enough. The real game-changer...

Most brands get it wrong. They spend the bulk of their marketing budget on Top of the Funnel (TOFU)  campaigns to create awareness,...

In today’s world of marketing, the buzzwords are everywhere – copywriting , great designs , and videos . Scroll through LinkedIn,...

In today’s hyper-competitive business landscape, the pressure to say ‘Yes’ to every opportunity is overwhelming. Whether it’s taking on...

Imagine this—you had a great conversation with a potential client. They seemed interested, even excited about your offer. But then,...

Most businesses don’t fail because their marketing is bad. They fail because they don’t truly understand who they’re selling to. You can...

Imagine this: you launch a Facebook ad, and within hours, your dashboard lights up. Clicks are rolling in, engagement is high, and you...

Introduction Many local businesses struggle with location-based targeting  not because they don’t know about it, but because they fail to...

Market research is not just a task; it's the backbone of any successful marketing strategy. As a marketing manager, understanding your...